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    Tag Archives for: "shoes"
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     Direct To Consumer Trilogy: Part 2 – Marketing Game Strong
    By Courtney Stafford
    In Shopping
    Posted February 14, 2019

    Direct To Consumer Trilogy: Part 2 – Marketing Game Strong

    Direct to Consumer (D2C) brands have rocked the retail world, bringing new options to the consumer and a new challenge to established retailers. Investigating new consumer behaviors, though, is [...]

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     Direct To Consumer Trilogy: Part 1 – Fad Or For Real?
    By Courtney Stafford
    In Shopping
    Posted February 6, 2019

    Direct To Consumer Trilogy: Part 1 – Fad Or For Real?

    Both traditional brick-and-mortar and established eCommerce retail are being shaken up by a growing number of Direct-to-Consumer (D2C) brands. Bypassing middlemen like big-box stores or Amazon [...]

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     Could a Different eCommerce Strategy Have Saved Sears?
    By Steve Levay
    In Shopping
    Posted October 30, 2018

    Could a Different eCommerce Strategy Have Saved Sears?

    Sears was the first American “everything store,” replete with mail-order retail, celebrity collections, private-label brands, a discount pitched catalogue called “Book of Bargains.” With its [...]

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     Trends in eCommerce: The Footwear Edition
    By Steve Levay
    In Shopping
    Posted October 19, 2018

    Trends in eCommerce: The Footwear Edition

    The footwear industry is a mature one. We’ve seen an uptick in ecommerce shoe sales in recent years, a trend not likely to die down any time soon. The global footwear market is slated to hit [...]

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