Features by Category


Finding hidden stories and trends in the world of retail and CPG eCommerce with in-depth analysis of consumer behavior.

Is Cyber Monday Becoming a Trend of the Past?

The Winners and the Losers: Highlights From Black Friday 2018

Office Depot: A brick-and-mortar store reinventing itself in the Amazon era

After Store Closures, Is Lowe’s Building an Online Future?

Could a Different eCommerce Strategy Have Saved Sears?

4 Trends Every eCommerce Marketer Should Know This Holiday Season

Trends in eCommerce: The Footwear Edition

Sound and Steady Growth for Portable Audio on Amazon

Did Nike’s Ad Controversy Fuel Success?

Amazon Search in Context: Time-to-Purchase Data Reveals Google Advantage

Surprise: Walmart is Outpacing the rest of the eCommerce World

Search Success Positions Amazon to Draw Sponsored Placements

Trends in eCommerce: The Beauty Edition

The Brazilian eCommerce Market Part 2: State of a Crowded Field

Amazon is Fighting Back on “Excessive” Returns

The Brazilian eCommerce Market Part 1: Walmart’s Decision to Exit

Can a Web Design Overhaul Boost Sales? For Walmart.com, Yes

Show Off the Show: Amazon’s Pre-Prime Day Sales Strategy

How Wayfair Stole Traffic Away from Amazon (If Only for a Day)

Upstart Television Brand TCL Makes Aggressive Splash in the Industry

Google Shopping Actions is a Bet on the Growth of Google Express

The Real Threat of Private Labels

The Rise of Amazon’s Private Labels

Do Dog Food Sales Show Retailers how to Claw Back Against Amazon’s Dominance?

After Toys ‘R’ Us Announces Closings, a Digital Postmortem

Brand Movement at the Beginning of 2018


Illuminating the research and booking behavior of travelers with data from across the digital ecosystem.

Google Flights Teaches The Value of Competition

Data on AirBnB Bookers Shows They Seek Choice, Cheaper Rooms

Choice Hotels Puts Its Eggs in the Google Hotels Basket

What the Travel Industry Shows Us About Customer Loyalty

Which Airline is Strongest at Harnessing the Google Flights Surge?


Reporting on consumer media consumption by studying the latest developments and tendencies online.

Moviepass: When Buffet-Style Service Loses Out to One-Time Purchases

How HBO’s Game of Thrones Fared Against Hackers and Pirates


Uncovering the behavior behind human exploration and interaction on the web.

What Can Browsing Behavior Reveal About Voter Intent?

What Defines a Foodie Besides the Food?

Online Browsing Habits of Dog and Cat Owners

Thinking Globally: Amazon Behavior in the U.S. and Europe

#DeleteFacebook May Be Fading, but Deactivations Continue: What Advertisers Should Be Aware Of